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6 Types of Content to Leverage During Your Launch

Content is the key to not only creating excitement for your launch, but also maintaining the momentum. You’ll want content to drive traffic to your sales page. You’ll need content to help your affiliates market your launch. And you’ll want content to help continue to promote your products and services both during your launch and after. Follow up messages and content are a great way to continue selling to your prospects and to keep their attention focused on you. Many business owners become … [Read more...]

Filed Under: Product Launch

Different Types of Virtual Event Sponsors

Sponsorships are one way to monetize your virtual event. A sponsor is someone who pays to participate in your event. How they pay and how involved they are is up to you. The more appealing you can make your sponsorship packages the more money you’ll make. Before we start with sponsorship packages, let’s talk about what it takes to attract a profitable sponsor.   #1 Great Content It’s essential that you have the content for your virtual event well planned out. To attract a sponsor the … [Read more...]

Filed Under: Affiliate Program

Avoid These Common Virtual Event Monetization Mistakes

1. Not having a clear strategy or plan – A virtual event is not the time to wing it. You can experiment or whip up a blog post, but you can’t whip up a good virtual event. Make sure you put the time and effort into your event by creating a solid content and monetization strategy. 2. Not marketing the heck out of your event – There are a few stages to a successful event. The first stage is what you might call the pre-launch. It’s the week or two leading up to the event where you market the … [Read more...]

Filed Under: Webinars/Teleseminars

Why Video Is Important For Your Business

There are many different types of content that you can create for your business. Many people focus on print content, which is great for a number of reasons. However, video provides some unique benefits that print doesn’t. Your Audience is Watching When was the last time you watched a YouTube video? If you’re like most of the population, you watched a YouTube video this week. You may have even watched it today. Your audience is definitely watching. * More than 1 billion unique users visit YouTube … [Read more...]

Filed Under: Video

3 Steps to Take After Your Launch Is Over

Once your launch is over, it’s tempting to take a deep breath and relax. There’s still a little more work to be done. You can, however, pat yourself on the back for a job well done. If you take the following post-launch steps you’ll be able to capitalize on the momentum you’ve created from your launch. That means more awareness, traffic, and profits. Step #1 Create a Follow-Up Plan If you haven’t already, create a follow-up plan. Generally speaking, the easiest way is to create an … [Read more...]

Filed Under: Product Launch

Why It Pays To Get Help for Your Event

You might be surprised how much work goes into planning, hosting, and cleaning up after a live event. You’re undoubtedly more than capable of doing all the work. However, there are many very good reasons why you shouldn’t.   1. Your Time is Valuable Yes, putting on a live event is a business building endeavor, and it makes great sense for you to have input into the project. However, your time is too valuable to spend it on time consuming tasks that don’t generate a direct profit. Take … [Read more...]

Filed Under: Webinars/Teleseminars

3 Things You Should Be Asking But Don’t Know Enough to Ask About Your Virtual Event

You probably know that a virtual event is a great way to grow your business and to make money. Virtual events add interest and provide a valuable form of education and content to your audience. As much as you do know about creating and hosting a virtual event, there are probably some questions you haven’t thought to ask.   1. What Types of Software and Technology Do I Need to Host a Virtual Event? There are actually several different approaches you can take to host your virtual event. … [Read more...]

Filed Under: Webinars/Teleseminars

Will You Turn Off Prospects If You Monetize Your Event?

One of the biggest fears of many business owners is the fear of being too salesy. People often have the misconception that marketing and sales means being pushy. And it makes sense if you believe this to want to avoid it. You want your prospects and customers feel welcomed and appreciated, not pressured or attacked. Let’s be clear that marketing and sales is not a full contact sport. Marketing is about sharing your passion for your business with others. It’s about talking about your prospect’s … [Read more...]

Filed Under: Webinars/Teleseminars

Are You Marketing with Multimedia?

Multimedia - any media that isn't just text such as audio, video, slideshow presentations, tele-seminars, webinars and more. If you use many of these multimedia it just gives you another way to connect with your audience members. People like to receive their information in many different ways, and by providing your content in many different forms of media you are giving your subscribers the choice of how they will receive information and interact with you. Here, you will learn what the most … [Read more...]

Filed Under: Video

Email Newsletters – Using Social Media to Make Your Content Sharable

For the last ten years, email newsletters have been one of the most powerful tools available to internet business owners. Today, social media is making its way into the limelight as a powerful tool to be used. How do you get your email newsletters to be shared on social media? Here are a few tips. Important: Have Your Newsletter on Your Site Some people might email your newsletter to others, but having it sharable with Facebook or LinkedIn on your site gets it to many more people with … [Read more...]

Filed Under: Social Media

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Certified Online Business Manager - Mimi Klosterman
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