Content is the key to not only creating excitement for your launch, but also maintaining the momentum. You’ll want content to drive traffic to your sales page. You’ll need content to help your affiliates market your launch. And you’ll want content to help continue to promote your products and services both during your launch and after. Follow up messages and content are a great way to continue selling to your prospects and to keep their attention focused on you. Many business owners become … [Read more...]

Once your launch is over, it’s tempting to take a deep breath and relax. There’s still a little more work to be done. You can, however, pat yourself on the back for a job well done. If you take the following post-launch steps you’ll be able to capitalize on the momentum you’ve created from your launch. That means more awareness, traffic, and profits. Step #1 Create a Follow-Up Plan If you haven’t already, create a follow-up plan. Generally speaking, the easiest way is to create an … [Read more...]