Unfortunately as much as half of the customer follow up mistakes are made by marketers who have the best intentions at heart.  Here are some of the most common things that need to be tweaked in many marketers' follow up marketing plans. Looking for Money If you only send out emails when you are about to launch a big product, then your customers begin to dread those emails and think “She wants more money,”  and then they click on the delete button with super speed and precision! It might be … [Read more...]

You need to put your best foot forward on your website when you're an online business because this is your storefront. It is the first thing people see that highlights your business. So you need to make a good first impression. Sloppy websites can cost you money. You might be tempted to set your website up with one of those easy website set up programs. They offer templates and it seems great. You'll be up and running in now time. The problem is you now have to take that code and rework it on … [Read more...]

If you are going to sell anything by email, then you need a superb email marketing campaign. A campaign is a series of emails going out to your list and lists of your partners promoting a product. Here are the 3 easy steps to launch an email marketing campaign. Step 1: Identify and Recruit Partners You can launch a campaign in one of two ways. Either on your own, to your own list, or through your own list and the lists of your partners. Figure out who you want to work with and reach out to … [Read more...]

To write a successful blog you need to be consistent as well as methodical. Being a success at blogging will not happen overnight, but if you follow these marketing tips you'll start to see results and you'll know you're on the right track relatively quickly. Here's how to start and maintain a successful blog. Post on a Regular Schedule Without consistent and regular posting on your blog you just cannot build a following or traffic to your blog. If you post on a regular schedule this … [Read more...]

Do you have a business that was once growing but seems to be at a standstill now? If so, you might be wondering what can I do to get new clients? Here are some ways to help you get new clients right now. Clients are the backbone of a business. They are the ones who search and find you and eventually convert from viewers to buyers. But, to grow your business you need to constantly attract new clients. Ways to Find New Clients Re-evaluate your marketing plan – Every few years you need to … [Read more...]

If you're an entrepreneur and are not using webinars for marketing; what are you waiting for? They're simple and easy to use, but have a powerful impact on your audience. Why are webinars such powerful instructing and communication devices? Lets People Meet the Real You Reading is completely different from seeing your face and hearing your voice. This gives you the opportunity to let people see how excited you truly are about your product! Webinars are great because they are unedited. … [Read more...]

Splash Pages – beautiful introductory pages, containing almost no text, but making up for it with a spectacular graphic or animated Flash movie.  Are these Splash Pages really effective at increasing website traffic? Any web designer worth his own salt would undoubtedly tell you, “Yes, of course!” because they are graphic-minded people just like any other artist, or right-brain oriented person. If you’re selling a course on graphic design, or promoting graphics packages, then, yes, you … [Read more...]

There are many ways of making money with affiliate programs, and most of them can be learned with relative ease. However, one of the most challenging, yet effective ways you can increase your affiliate marketing bottom line is by recommending products to your customers. Use this affiliate marketing guide and affiliate marketing tips to help boost your profits. Establishing trust If customers or visitors to your site trust you, they are more likely to trust your recommendations as well. This … [Read more...]

I've moderated and recorded so many webinars for clients that now it's my turn to be "on the other side". I made the decision to speak at one of my mentor's event  VA Virtuosos Seminars hosted by Tawnya Sutherland.  She wanted virtual assistants to share their experiences with other VAs so I thought I'd help her out and do that.  Since I am working on my first information product, I thought I'd share my experiences - good and bad. This event was the first event I attended when thinking … [Read more...]

Are you always looking for ways of increasing website traffic to your site? Traffic to my website is an important part of increasing my business! Here are 4 great website traffic tips you may not have tried yet… 1. Create your own calendar of significant days coming up in your niche – include offline events, as well as trade shows, marketing conferences and anniversaries. Add these events to your sales calendar. Come up with promotions, posts or social media campaigns you can initiate in a … [Read more...]